
Our story...
"Ask for wisdom and it will be given."
thegoodbook
Welcome to Toy Pharmacy, where we're rewriting the rules of play for children with special needs.
In a world where "age-appropriate" toys often miss the mark for children with special needs, playtime can become a source of frustration rather than joy. At Toy Pharmacy, we recognize that traditional toys may not always cater to the unique play and learning needs of these children. That's why we're here to offer a solution that's as individual as they are.
Families facing the challenge of finding the right toys for their child's therapy goals often find themselves overwhelmed by the sea of options. Too often, these well-intentioned purchases end up gathering dust, leaving parents feeling defeated and children disengaged.
But at Toy Pharmacy, we're changing the game. By partnering with child therapists who specialize in pediatric development, we're able to offer toys that are carefully selected based on each child's specific targets, not their age. Our goal is to provide toys that inspire and motivate children to reach their developmental milestones while making playtime enjoyable and meaningful.
Our innovative approach doesn't stop there. We understand that every child is unique, which is why we offer customized Toy Capsules tailored to meet the individual needs of each child. These capsules are designed to keep children engaged and excited about play, ensuring that every toy serves a purpose and supports their ongoing development.
Toy Pharmacy isn't just a business – it's a passion project rooted in a deep understanding of the power of play for children with special needs. Our journey began with a simple idea: to support the play needs of these children and their families in a way that's both effective and enjoyable.
As a brand, Toy Pharmacy is committed to bridging the gap between toys and play for children with special needs. We're here to empower families, inspire children, and transform the way they experience playtime.
Join us on this journey as we work to turn playtime into progress and empower families to unlock their child's full potential – one goal at a time.

Our Founder
Having worked closely with children for over a decade, Dr. Esther Michael (née Zachariah) is well known for her passion and ingenuity in all things pertaining to child development, support, and care.
In addition to having earned a doctorate in her field, Dr. Esther currently heads a growing team of specialized Occupational Therapists and works with doctors, therapists and educational institutions to offer expert advice and training in child development. She also possesses a number of certifications including Sensory Integration and Floortime, which have further enhanced her expertise in critical matters such as sensory processing and play skill issues.
Prior to launching The Toy Pharmacy®️, Dr.Esther spent years developing innovative kits, solutions, and techniques, many of which focus on the power of 'play' as a tool towards development for both children and adults. Considering this as one of the fundamental elements of The Toy Pharmacy®️, she founded the company with the goal of making therapy and education fun and approachable using "toys to help you win!"
Our Purpose
We believe that kids with special needs can benefit from a recommended range of toys that cater to their needs & lifestyle, resulting in the ability to learn through meaningful play.
Our Vision
To be an inclusive toy brand where families and children with special needs have access to information as well as the right tools that help facilitate meaningful play.
Our Mission
To inspire, educate and equip with information and tools that support learning through play.